Stories, softly
worn.
Heirloom potlis, beaded clutches and gilded charms — each piece hand-strung in our Jaipur atelier and shaped by the women who carry them.
Noor Pearl Potli
₹ 4,800
The pieces everyone is saving.
A living moodboard of what's beloved this week — pinned from your Instagram DMs and our atelier's own picks.
Pearl Mini Bag
₹ 6,500
Crystal Evening Clutch
₹ 8,200
Golden Beaded Purse
₹ 5,400
Ivory Bridal Bag
₹ 9,500
Emerald Bracelet
₹ 4,200
Rose Charm Bracelet
₹ 2,800
What kind of day are you dressing for?
We swapped categories for feelings. Pick the moment — we'll bring the story.
Heirlooms of tomorrow.
Pearl Charm Bracelet
Classic Link Chain with Pearls
₹ 3,200
Luxury Coin Purse
Quilted Leather with Monogram
₹ 4,500
Handmade Floral Sling
Embroidered Crossbody
₹ 6,800
Designer Potli Bag
Velvet Drawstring with Tassels
₹ 5,200
A quiet
gold hour,
softly held.
Twenty-two pieces shot in an heirloom haveli in Udaipur. Silk, sand and gold — a diary of small, wearable rituals.
worn with grace.
Made by hands that remember.
Every Pallu piece begins in a small atelier of forty-seven women karigars in Jaipur. Freshwater pearls, French zardosi, silk cords spun in Varanasi — sourced slowly, threaded slower.
01
Hand-picked pearls
02
French zardosi
03
Silk from Varanasi
04
Zero synthetic dyes
Styled by you.
A rolling feed of Pallu pieces, worn in real life.
Tag #PalluDiaries —
and be the next cover.
Every month, we hand-pick eleven stories from our community and feature them across our editorial, gifting a piece from the new edit to each.
From the women who carry us.
"It arrived in the softest ivory box. I gasped. Truly. The Noor potli is a family heirloom already."
Ishita M.
Bengaluru
"I get stopped on the street. The beading, the weight, the way it catches light — quietly extraordinary."
Ananya S.
Mumbai
"My wedding-guest uniform. Three weddings, three compliments per hour. Worth every rupee."
Riya K.
Delhi
Slow letters,
soft mornings.
Editorial notes, early access, and first look at every new heirloom — one gentle email, every Sunday.
No spam. Only stories.